As a regular Vietjet’s customer, I can’t help but get frustrated whenever I need to use their website to book a ticket or check the flight’s schedule. Due to their poorly-designed interface and not-so-natural UX, the website is not only unhelpful to customers, it also shows the lack of attention to the brand’s image. So, I took the liberty of using some of my design skills to try to re-design their Homepage.
First off, the problems
Below is the screenshot of the Homepage. There are several crucial problem with this:
- Too much information, too many colors, and too close to each other
- Everything is highlighted results in NOTHING is highlighted
- People come to an airline’s website mostly to book a flight, not to look at promotions
- 3D buttons are so 2000’s
Next, it’s the booking section:
- Which one is being selected? We’re not sure.
- Checkboxes are default looking and too close to text
- Too many font choices and styles of text
My fix
The overall look:
- Bright red and yellow are kept to highlight the brand’s image yet subtle enough to bring a more elegant look
- Top menu is sorted into 5 sections (more on this later), language selection is highlighted but kept out of the way
- Booking section is put in the center, selected section is clear and simple
- Log-in section is in yellow box with sub-text to underline the importance of having an account thus encourage customers to register
- Background images rotate to show some of Vietnam’s best attractions
With different background image:
Nnnnnext, we go into 1 of the 5 top-menu items:
- Far left is the section’s description that reads: “Let’s plan your next trip with VietjetAir.” Each section will have its own description text
- Middle is all the selections s p a c e d – o u t
- Far right is Hotline number and social media accounts
Lastly, we have an example of Departure Destination being selected:
- 3 parts of Vietnam is clearly highlighted with city names under each part
- International destinations have their own section
-End-
*Bonus
Here’s how it looks in a fancy computer
